Uruhare rwibanze rwibikoresho byumwimerere (OEM) nugukurikirana ibikorwa byakozwe, harimo guteranya no gushyiraho imirongo yumusaruro.Ibi bibafasha kubyara umusaruro mwinshi mugihe bakomeza ubuziranenge no kuguma muri bije.
Abakora ibikoresho byumwimerere (OEM) batanga inyungu nini mugihe utunze ibintu byose byubwenge (IP).Kubera ko umurongo wibicuruzwa byose byatejwe imbere nawe, ufite uburenganzira bwuzuye kumitungo yubwenge.Ibi birashobora kugushyira mumwanya ukomeye mubiganiro kandi byoroshye guhindura abatanga isoko.Ariko, ni ngombwa cyane kurinda umutungo wawe wubwenge igihe cyose.Kubona amagambo yatanzwe nababitanga biroroha mugihe ababikora batanga ibisobanuro birambuye hamwe nigishushanyo.Imwe mu mbogamizi zikomeye zo gukorana na OEM (cyane cyane ubucuruzi buto) ni ngombwa kubaha ibishushanyo byuzuye kandi byuzuye nibisobanuro.Ntabwo buri sosiyete ifite ubushobozi bwo gukora ibyo bicuruzwa murugo, kandi bamwe ntibashobora kuba bafite uburyo bwamafaranga bwo guha akazi uwundi muntu.Muri iki kibazo, OEM irashobora kuba amahitamo meza.
Ku rundi ruhande, Igishushanyo mbonera cy'umwimerere (ODM), ni ubundi bwoko bwo gukora amasezerano, cyane cyane mu bijyanye no kubumba inshinge.Bitandukanye na OEM, ifite aho igarukira, ODMs itanga serivisi zitandukanye.OEM ishinzwe gusa inzira yo gukora, mugihe ODM nayo itanga serivise zo gushushanya ibicuruzwa ndetse rimwe na rimwe bikuzuza ibisubizo byubuzima.Urwego rwa serivisi zitangwa na ODM ziratandukanye ukurikije ubushobozi bwabo.
Reka dusuzume ibintu: Ufite igitekerezo cyiza kuri terefone igendanwa kandi wakoze ubushakashatsi ku isoko kugirango utange terefone zigendanwa zihendutse kandi zujuje ubuziranenge mu Buhinde.Ufite ibitekerezo bimwe kuriyi miterere, ariko ntugire ibishushanyo bifatika hamwe nibisobanuro byo gukorana.Muri iki kibazo, urashobora kuvugana na ODM kandi bazagufasha gukora ibishushanyo bishya nibisobanuro ukurikije ibitekerezo byawe, cyangwa urashobora no guhitamo ibicuruzwa biriho bitangwa na ODM.
Ibyo ari byo byose, OEM yita ku musaruro wibicuruzwa kandi irashobora kuba ifite ikirango cya sosiyete yawe kugirango igaragare ko wabikoze.
ODM VS OEM
Iyo ukorana nuwashizeho ibishushanyo mbonera (ODM), ishoramari ryambere risabwa ni rito kuko bashinzwe gukora ibicuruzwa nibikoresho.Ntugomba gushora imari nini imbere kuko ODM yita kubishushanyo mbonera byose.
ODM itoneshwa nabacuruzi benshi ba Amazone FBA kubera ibyiza byabo byinshi, ariko kandi bafite ibibi.
Ubwa mbere, ntuzatunga uburenganzira bwumutungo wubwenge kubicuruzwa byawe, biha abanywanyi bawe inyungu mubiganiro byamasezerano.Niba uhisemo gukoresha serivisi za ODM, utanga isoko arashobora gusaba umubare ntarengwa wo kugurisha cyangwa kwishyuza igiciro kinini.
Byongeye kandi, ibicuruzwa runaka bya ODM birashobora kuba umutungo wubwenge wikigo, bishobora guteza amakimbirane ahenze mumategeko.Kubwibyo, ubushakashatsi bunoze kandi bwitondewe nibyingenzi niba utekereza gukorana na ODM.
Itandukaniro nyamukuru hagati yumushinga wibikoresho byumwimerere (OEM) na ODM ni inzira yo guteza imbere ibicuruzwa.Nkumugurisha, uzi neza ko hari itandukaniro rikomeye hagati yigihe cyo kuyobora, ibiciro, hamwe nubutunzi bwubwenge.
Equipment Ibikoresho byo gutera inshinge
● Imishinga yo gutera inshinge
Shaka Amagambo Yihuse nicyitegererezo kumushinga wawe.Twandikire Uyu munsi!